Sociology of communication is an emerging sub-discipline in which not much work has been done. This book is a modest effort in this direction.Television, the powerful medium of communication, is a product of the ongoing modern communication revolution. Television viewing as it is apparent now a days, has become a prominent part of daily life. Due to its visual effects, sound effects, music and pictures television is being used as entertainment, informative and ...
The book examines the Urban Social Structure of the most cosmopolitan city of North-East India, i.e. Shillong. It was found to be a multi-ethnic social set-up, though it was also known as a tribal city. Keeping the ethnic complexity in view, this study examines the urban social structure, pattern of group behaviour, nature of its modernity and the impact of urban development. This book will prove to be a leading work in the field to urban sociology and valuable ...